Calendar & editorial
A visual rhythm for the year, balancing useful information with a material story.
Packaging & connected experiences
PaperCut Factory
A year.
Made differently.
A material-led calendar exploration, connecting a physical object with a digital experience.
STAGE
Concept direction
FOCUS
Calendar concept / Materials / Packaging / Digital experience
PRESENTATION
Proposed scope & visual study
AGENCY
Happens Studio
THE OPPORTUNITY
Give a calendar a reason to stay on the desk long after the first page.
The exploration brings material storytelling, editorial rhythm and packaging into a single object. A connected digital layer offers another way to discover the thinking behind the materials.
PROPOSED FOCUS
One connected direction.
A clearly defined scope.
Material & packaging
An exploration of tactile qualities, presentation and the unboxing experience.
Connected experience
A concept for extending physical discovery into a digital material experience.
VISUAL DIRECTION
Tactile surfaces. Useful details. A story worth keeping.
Warm neutrals and a terracotta setting put the material exploration at the centre. The objects shown are composed concept studies, not photographs of manufactured products.
This is a concept presentation for the Happens website review. The visuals and proposed scope are not approval, commissioning, production or launch claims. No commercial terms or private client discussions are shown.
NEXT PROJECT DIRECTION
Bảo Nguyễn
A USEFUL NEXT CONVERSATION
Discuss a
similar challenge.
A few lines is enough. We will start with the problem, not a package.